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"And when you limit it to friends of friends, it's even harder, especially in an industry where no one wants to talk about it—no one wants to say, 'Oh, check it out, I just joined this dating site.'"But the company has managed to build a following.When the app first launched, people who got a match would receive an intro email from the intern, Sophie, who even made suggestions about where they might want to go on a date. So the question is, how can Hinge make money off of its massive online cocktail party?All told, the dating services industry is expected to generate .1 billion this year, and nearly 70 percent will come from the thousands of dating websites across the globe.But even though the industry as a whole is growing, not all online personals sites are created equal, and analysts say only a select few make for good investments. Others focus on niche markets like race, religion and ethnicity.Analysts say is best positioned to capitalize on the surge, so much so that Topeka has increased the value of the company's stock to from and recommends investors purchase shares of IAC in anticipation of a spinoff.
"In general, I would recommend mobile and social and large dating sites. "The dating phase prior to an offline marriage runs up a ,660 tab.
"Our goal is to create more high-potential first dates," said the company's founder, Justin Mc Leod, at Since potential dates share mutual friends, there's less of a risk involved in going out, Mc Leod argued.