Speed dating for millionaires
Here are the top 19 ecommerce trends and growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. Customer experience historically has involved WOW’ing the consumer.Providing exceptional customer service, fast shipping, low prices, an easy-to-navigate site.The more optimized your website is, the higher you show up in Google’s search results.Most ecommerce brands optimize for long-tail, at least at first.
We began monitoring the impact of these trends during Cyber Five 2017. Because a lot happens in a year within retail and ecommerce.
And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five.
That’s when those new rules to success have to pass a very hard test: Those two factors often make Google Shopping and PLAs harder for brands making less than M in annual sales to compete.
Examples of digital wallets and one-touch payments include: Focus on Mobile Checkout Offer Apple Pay, Pay Pal Express or Visa Checkout and don’t make the customer have to fill in all of their details on a mobile phone. Today’s buy-now, pay-later systems are not – including Pay Pal Credit and Klarna.– Rupert Cross, Digital Director, 5874 Mobile is the New Desktop In the digital space we’ve been banging the drum on mobile for years now and there are still many sites that don’t get it.
Optimize your forms, create mobile-first designs, load pages quickly. Understand how your customers use mobile and optimize.– Stephen Slater, Digital Advertising Manager, Top Rank Marketing Mobile Means Everything Mobile experience will be key in 2018.Make sure it can resolve identities across devices!